Skip to content
Moojaz — موجز
Search
Menu
HomeRegionsMaghrebAfricaMiddle EastEuropeAsiaAmericasWorldSectionsPoliticsEconomySecurityHealthScienceTechnologyAIEnvironmentCultureSportsSearch
Australia · Canada · India · Kenya · Malaysia · Nigeria · New Zealand · Philippines · Pakistan · Singapore · United States of America
File

Google advertising in AI-powered search

This dossier follows advertising in AI Mode, its markets, formats and conditions for users and advertisers.

Last updated : 1 key moments
Google logo
Google logo, used for identification. — Google LLC, Wikimedia Commons — domaine public (PD-textlogo).

Where things stand

As of 29 October 2026, Google announces AI Mode ads in ten additional countries and follow-up-query ads in the United States.

Reported information

Google expands AI Mode ads to ten countries, including India and Nigeria

Google announced on 28 October 2026 that it is expanding AI Mode ads to Australia, Canada, India, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, the Philippines and Singapore. In the United States, ads will also be able to appear in follow-up questions within a conversation.

Google logo
Google logo, used for identification. — Google LLC, Wikimedia Commons — domaine public (PD-textlogo).

Ads will carry the label “Sponsored,” Google says. Brazil, Mexico and the United Kingdom are planned for the fourth quarter of 2026, without a specific launch day.

Existing Search, Shopping and Performance Max campaigns can qualify; advertisers do not need a separate budget. Google does not allow advertisers to target only AI Mode or exclude it separately from Search campaigns, according to documentation presented by Unite.AI. Google's encouraging click-through figures come from its internal data and do not independently establish profitability.

Sources 4